Our Story, the Team Behind Simply Halal
Simply Halal began in 2002, when Fatima Hammoud’s recurring sinus infections led her to homemade halal bone broth instead of another round of antibiotics. That healing journey became the foundation for a brand built by Fatima Hammoud and Master Chef Maher Fawaz, three years of research, 160+ lab tests, and a single standard, if it would not meet the bar for their own family, it would not go to market.
That story became a mission. Chef Maher Fawaz — 28 years in professional kitchens, food safety systems, and culinary innovation — spent three years and 160+ lab tests developing halal collagen and bone broth formulas that meet the standard he’d set for his own family. Grass-fed Argentine bovine. ISA-certified. No fillers, no MSG, no maltodextrin. Simply Halal.
Maher & Fatima
Co-Founders
Born from a belief that real wellness starts with real ingredients, our journey began with a simple goal: to make effective nutrition accessible and honest.
Our team Meet the Simply Halal Team
Fatima Hammoud
President & Co-Founder
Fatima Hammoud leads Simply Halal with heart, purpose, and over two decades of experience in healthcare and business leadership. With a Master’s degree in Economics and a Bachelor’s degree in International Relations and Economics from the University of Windsor, she brings both strategic insight and a global perspective to the brand. Her background in the medical device industry shaped her belief that wellness begins with quality, honesty, and trust. Guided by that vision, Fatima helped create Simply Halal as a brand that reflects purity, transparency, and care for every family. Her dedication to empowering healthier lifestyles through faith-driven, clean nutrition continues to inspire everything we do.
Maher Fawaz
Co-Founder & CEO, Simply Halal
He’s an executive chef and entrepreneur with over 27 years of experience in food quality systems, large-scale operations, and culinary innovation. Before founding Simply Halal, he spent decades leading culinary and operations teams in airline catering and hospital settings — where he mastered food safety, menu engineering, and high-volume kitchen management.
When he started Simply Halal, he brought that same precision and craftsmanship to every formula. After more than two years of careful research and development, he and his team created halal collagen and bone broth powders that stand out for their purity, nutrition, and true chef-crafted quality.
Certified by North Carolina State University in Acidified Foods Manufacturing and HACCP Systems, he believes in combining authenticity, science, and faith-driven integrity — the foundation behind every Simply Halal product.
Surinder Kaur
Senior Advisor – Food Safety & Quality Systems
With over a decade of experience in food safety and quality assurance across the USA and India, she brings deep expertise in HACCP, GFSI, and USDA/FDA compliance. As Simply Halal’s Senior Advisor for Food Safety & Quality Systems, she guides our production partners and quality programs to meet the highest international standards. Her background in microbiology testing, root-cause analysis, and regulatory audits ensures every Simply Halal product upholds the integrity, safety, and transparency our brand promises.